ROLE:IDEATION & DESIGN

Hemophilia can get in the way of anyone’s ambitions. Like you, we dream of a day when this not longer happens. At Bioverativ, we’re committed to making life better for people with hemophilia. Doing good is in our blood.

How do we get there? By empowering the next generation of leaders. By educating patients and caregivers on the condition. By donating treatment to those who don’t have access to it. And by celebrating the good that people do every day.

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Digital platform for the “Good blood” community, where hemophilia patients can connect with others, find resources and help each other.

We will launch “The Story of GoodBlood” documentary on Hulu, feauturing GoodBlood heroes telling their own stories since they where first diagnosed with hemophilia, their journey, and how they help others.

Bioverativ (DTC Campaign)

ROLE:IDEATION & DESIGN